Why the bank says no
There is nothing to secure. The asset is code and a customer base, neither of which a bank can value or recover.
Deliberate unprofitability is a strategy in software and a decline in a credit model. Reinvesting every dollar into growth is exactly what an underwriter looking for profit will reject.
Founders are often thin on personal collateral too, so a personal guarantee does not bridge the gap the way it might elsewhere.
What a revenue-based funder reads instead
Subscription revenue is remarkably good underwriting material: contracted, recurring and visible in deposits month after month.
Churn is the number that actually matters. Predictable revenue with high churn is not predictable, and a funder will look at retention before size.
A line of credit generally fits better than a lump sum, because the need is usually a timing gap around annual contracts and hiring rather than a single purchase.
What to have ready before you apply
Six months of business bank statements.
Monthly recurring revenue and retention, which are the two numbers that move the offer.
Whether contracts bill monthly or annually — annual billing changes the deposit pattern considerably.