Guide · Buying, expanding, opening
You rent a chair and want your own salon. With no business bank history, who funds a startup?
By Alex Makowski Published
Honestly: revenue-based working capital is not available yet, because it is underwritten on six months of business deposits and a booth renter has none. What is available: equipment financing for the chairs, stations and backbar on your personal credit and a down payment; a tenant improvement allowance and free rent from the landlord; and your own client book, which is the asset that makes both possible. Open a business account on day one, deposit everything, and at six months the rest opens up.
In this guide
- 01What you have and what you do not
- 02Equipment financing on your personal file
- 03The landlord and the book
- 04Six months in: the door opens
- Won't affect your credit
- Free, no obligation
- Up to $500K
01
What you have and what you do not
A stylist who has rented a chair for five years has a full book, a reputation, and an income. What they do not have is the one thing a revenue-based funder underwrites: a business bank account with six months of deposits in it. Booth rent income arrives on a personal card reader or in a personal account, and to a working capital underwriter that is not a business yet. That is not a judgment. It is what the product reads.
So the plan for a first salon is built on the things that do not need business deposits, and on getting to the six-month mark as fast as possible.
What each underwriter weighs
02
Equipment financing on your personal file
Chairs, stations, shampoo units, dryers, a reception desk and the backbar are assets, and equipment lenders finance them for startups on the strength of the owner's personal credit, industry experience and a down payment — commonly 10 to 20 percent, more for a thin file. A stylist with a 680 score, five years behind the chair and a signed lease is a normal startup equipment file. Terms of three to five years, vendor paid directly, used salon furniture from a dealer welcome.
This is most of the fit-out cost, financed at close to bank pricing, before the salon has a single deposit.
03
The landlord and the book
A tenant improvement allowance — the landlord paying for some of the buildout — and a month or two of free rent are normal in commercial leasing and negotiated before signature. A first-time tenant with a full client book and a lease guarantor is a tenant a landlord wants. Ask.
The book is the real asset. A stylist who brings two hundred regulars to a new address has revenue from week one, which is what makes the personal-credit equipment loan and the lease negotiation work, and what makes the first six months of deposits look like a business rather than a startup.
04
Six months in: the door opens
Open a business account before the salon opens. Run every card payment through a terminal into it, deposit every dollar of cash, and pay every expense from it. At six months a funder reads a salon depositing whatever the book produces — often $15,000 to $30,000 a month for a two- or three-chair room — and working capital, then a line of credit, become available on those statements. The stylists who cannot get funded at a year are usually the ones whose deposits are still going somewhere else.
Written by
Alex Makowski, Owner
Alex Makowski owns and runs Business Loans for America and has been placing funding for U.S. small businesses since 2021. Businesses he has worked with have secured $50M+ in financing across 1,200+ placements. He writes and reviews every guide on this site.
FAQ
Related questions.
- Can I get a merchant cash advance for a brand-new salon?
- Not on business deposits you do not have. Some funders will look at three months if the deposits are strong from the first week, which a full book can produce. Six months is the realistic bar.
- Should I buy an existing salon instead?
- An existing salon comes with deposits a lender can read, a lease, and chairs already on the floor. It can be easier to finance than a buildout, and a seller will often carry part of the price. It also comes with its clientele's expectations. Worth pricing both.
- Does a personal loan make sense for the opening?
- For a stylist with strong personal credit, a personal loan or a personal line can fund the deposit and the opening stock at a lower cost than any business product a startup can reach. It sits on your personal file; the salon's success is what pays it. Many first salons are funded exactly this way.
Guides
More on buying, expanding, opening
Big-box account, net-90
The retailer is borrowing your cash interest-free. Price that into the deal, then fund the gap deliberately.
Holiday stock for a store
Apply in August on summer statements. A September application reads the same store smaller.
Opening a franchise
The SBA and the franchisor's lenders fund the opening. Fast money has one honest job: the ramp.
Bulk discount, borrowed money
Do the arithmetic in dollars over the months the stock takes to sell. Sometimes yes. Often no.
Bonding capacity
Sureties size a single job at roughly ten times adjusted working capital. A bank line helps. A cash advance hurts.
Buying a forklift
The forklift secures the loan. That is why a year in business and a 600 score is enough.
Sources
- U.S. Small Business Administration — LoansFederal loan programmes, eligibility and what the SBA does and does not guarantee.
One application, every lender we work with
Find out what you qualify for before you need it.
Eleven questions, about two minutes. You see offers side by side and take one, or none.
- Won't affect your credit
- Free, no obligation
- Decisions usually inside 24 hours
- Up to $500K